Have you ever written a blog post that starts out apologizing for not blogging in a while? I haven’t, but the thought had crossed my mind! Until I read a post about Blogging without Obligation. The author basically brought out the fact that no one should have to apologize for how often they post. An intriguing thought. And one that helped me rethink blogging, and the expectations that come with it.
Perhaps it’s time to rethink our blogging expectations
The main thing that kept me from writing “I’m sorry I haven’t posted in awhile…” is that I doubt anyone even notices! After all, I’m not writing for a major magazine or news site. And I seriously doubt people are sitting around wondering, “I wonder why Sheila hasn’t posted in a while!”
And because blogging should be an enjoyable, fruitful process for us – and a rewarding, inspiring, or helpful activity for our readers. Not pressurized by obligations we or others create!
So with that in mind…
Blog with purpose, not obligation!
1. Is your blog a treadmill?
If your blog has started seeming like a treadmill, perhaps you’re trying to do too much. Or perhaps you’ve lost sight of your purpose, focus, or goals. By focusing on your goals, blogging with purpose can bring back the joy!
2. You want everyone to love your blog.
You love your blog and want everyone else to as well. (That’s normal – why else would you be blogging?)
But isn’t blogging really supposed to be about connecting with others, reaching out, or touching lives in some way? Don’t let it become all about “success” or an ego trip for yourself!
3. You must post daily.
Perhaps you feel you just have to post every single day. After all, that’s what the “pros” say. But wait a minute, others say that’s a big mistake! So if posting daily is burdensome to you, don’t do it!
By blogging with purpose we see that post length and frequency don’t really matter, as long as our message is clear. Quality is what really counts. And sometimes less is more.
4. Does blogging eclipse your real life?
A blog is just a thing, and people are more important than things. Besides, not everything in life is “bloggable.” Not everything should be.
5. Do you stress about stats?
Remember, first, that no one is likely to inscribe them on your tombstone or read them at your funeral. And just because your stats are leaping doesn’t necessarily mean you’ve achieved your goal of presenting a clear message. Or really reaching people with that message!
6. Blog only when truly inspired.
It can help make your content more integral, inspiring, and meaningful. Readers know the difference, and will want to read it. And you’ll probably want to keep your blog around longer too!
Plus just think: You might be doing your part to eradicate post pollution, one step at a time!
Rediscover why you wanted to blog in the first place. Then keep those goals in mind. Tune out the stats, the likes, and all the rest. Listen to the “experts” only when their advice will help you meet your purpose! It’s your blog, not theirs! And they can’t define your vision or purpose.
Blogging with purpose? Yes please! How about you? But with obligation? No, thank you!! And how about you?
Fill your paper with the breathings of your heart.William Wordsworth